OK, as promised a few posts ago, here’s one more example of the law of reciprocity in action, before we move on to “social proof” - what a fun ride that will be!
In the meantime, this particular example had me go, “Wow!” because it had reciprocity and word-of-mouth built-in.
Terry Dean recently wrote on his blog about the […]

• 0 Comments

I came across something impressive the other day, and it got me thinking - if you did this with your customers, sites, and blogs… just imagine the kind of loyalty you’d build.
Here’s what impressed me…
I’d just installed the Criteo AutoRoll plug-in on my site - it’s the red thing on my sidebar that says, […]

• 5 Comments