It’s simple, folks. Just don’t post for five months! Yes, do this one simple thing, and your blog will fall flatter than the poor creature pictured to the left.
That was basically my lame attempt at apologizing for not having posted anything on this blog for 5 months.
Basically, I got carried away with trivial stuff like […]

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I don’t usually get excited about the launch of a new blog network. After all, who needs yet another MyBlogLog or BlogCatalog? There’s only so many of these I can put on my site, after all!
However, when John Reese recently announced his new network, I knew there had to be something different about it. After […]

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Robert Cialdini, the author of Influence: Science and Practice, and the inspiration for this blog, wrote in his book about a woman who opened a jewelry store in Arizona.
It was the height of the tourist season, her store was unusually full of customers, and she’d got an allotment of good quality turquoise jewelry. No matter […]

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Do you like stories? Do you ever find yourself listening, with rapt attention, to someone who can tell a great story?
Copywriters say you should “tell a story” when selling. Well, I’d go even further and say, tell a story whenever you want to influence and persuade.
Here’s a brilliant example of this, as an Ebay auction […]

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In the last post I promised to give you an example of the law of Reciprocation in action - here’s a great one, which you can apply right now to get massive responses to your requests for feedback, in any format… whether verbal, or on the Internet.
It’s well known that surveys are a great way […]

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The Internet is a remarkable medium. Don’t you think?
It allows you and me to reach out to other people virtually anywhere in the world.
It enables us to publish our thoughts instantly, sell our products to a global market, or just chat about the latest Paris Hilton incident.
And yet, because everyone has the ability to do that, what tends to happen is […]

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